My name is Yifei Luo , you could just call me – Libby .
OR you can use the pear emoji (🍐) to represent me, because the Chinese character pear (梨) sounds very similar to the first syllable of my English name (Li).
** I go by She/her . **
I am a graphic designer with multidisciplinary practice and an independent creator who loves making graphic, installations, and any digital interaction.
** I love exploring visual languages — in both tangible and intangible environments, across 2D and 3D
— and finding playful, unexpected ways to bring ideas to life.**
Currently based in Melbourne/Naarm, Australia , originally from Shenzhen, China **
I completed my both undergraduate and postgraduate education @RMIT university – Melbourne, Australia, and I’ve been lucky and honoured to receive some recognitions and awards for my works.
I am ** currently freelancing in the creative industry as a graphic designer. I am passionate about taking every opportunities and always happy to collaborate and thoughtful creative exchange!
** If you’re interested in working together — or just want to have a chat — feel free to reach out! There’s a contact form at the bottom-right corner of this page.**
Working with images, space and text, I work across disciplines — exploring the space between technology and emotion, structure and intuition,
while I draw from Graphic Design, UX/UI, Illustration, Branding, Installation, and Web-based Media.
My practice blends design, art, and self-reflection. Through visual experiments and cross-disciplinary projects, I’m always curious about the quiet spaces in between — where ideas shift, feelings surface, and systems break open.
My creative process is driven by exploration, shaped by how I observe and respond to the world around me. I use design to ask questions, build unexpected connections, and leave room for feeling — not just problem-solving.
*** This ABOUT page is more than an introduction of myself — it’s also a reflection of how I design and think:
non-linear ,
movable ,
alive.
***Hope you enjoy my playground — and have fun exploring!***
**** ACKNOWLEDGEMENT: I respectfully acknowledge the Traditional Owners of the land, the Wurundjeri people, both past and present, of the Kulin Nations, upon whose ancestral lands I work and live.
education.txt
BA Communication Design with distinction @RMIT University
MA Design and Innovative Technology with distinction @RMIT University
awards.txt
Oh Calligraphy Young Ones Student Awards Shortlist, 2024
Hoye Festival AGDA Student Brand Identity Finalist, 2023
Pinnn RMIT Adobe UX Award Winner, 2021
Visual Arts Achievement Victorian Global Learning Awards, 2018